Fonds of Marketing and Public Relations Materials

Каталог
Fonds
Завантажити бібліографічний опис
  • Level of description: Fonds
  • Date(s): 1991-2024
  • Extent and medium: 56 linear meters; paper, photographic prints, and digital files
  • Name of creator(s): Croatian Bank Corporation
  • Administrative / Biographical History: The Croatian Bank Corporation was established in Zagreb, Croatia in 1991 following the independence of Croatia. The bank operated as a commercial financial institution offering retail and corporate banking services, investment management, and insurance products. It merged with a regional financial group in 2023.
  • Archival History: The fonds was accumulated by the Marketing and Public Relations Department. Materials were retained for reference and brand consistency. Selected materials were transferred to the archive on a periodic basis.
  • Scope and content: The fonds contains marketing campaigns, advertising materials, press releases, media clippings, photographs, event documentation, brand guidelines, and public relations correspondence from 1991 to 2024.
  • System of arrangement: Arranged by campaign or project, then chronologically within each campaign.
  • Conditions governing access: Open for research. Some materials may be subject to copyright restrictions. Reproduction requires permission from the copyright holder.
  • Language/scripts of material: English, Croatian
  • Reference code(s): CBA/F005
  • Title: Fonds of Marketing and Public Relations Materials
  • Date(s): 1991-2024
  • Level of description: Fonds
  • Extent and medium: 56 linear meters; paper, photographic prints, and digital files
  • Name of creator(s): Croatian Bank Corporation
  • Administrative / Biographical History: The Croatian Bank Corporation was established in Zagreb, Croatia in 1991 following the independence of Croatia. The bank operated as a commercial financial institution offering retail and corporate banking services, investment management, and insurance products. It merged with a regional financial group in 2023.
  • Archival History: The fonds was accumulated by the Marketing and Public Relations Department. Materials were retained for reference and brand consistency. Selected materials were transferred to the archive on a periodic basis.
  • Scope and content: The fonds contains marketing campaigns, advertising materials, press releases, media clippings, photographs, event documentation, brand guidelines, and public relations correspondence from 1991 to 2024.
  • System of arrangement: Arranged by campaign or project, then chronologically within each campaign.
  • Conditions governing access: Open for research. Some materials may be subject to copyright restrictions. Reproduction requires permission from the copyright holder.
  • Language/scripts of material: English, Croatian